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VakantieDiscounter

  • Sector Consumer & Private Label
  • Year invested 2022
  • Location Benelux
  • Status Current

de VakantieDiscounter is a leading, technology-enabled online travel agency in the Benelux focused on affordable holidays, providing the best-value holiday deals.

Visit vakantiediscounter.nl

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Overview

Headquartered in Amsterdam, the Netherlands, de VakantieDiscounter is the number one online holiday packages platform in the Benelux. Through its own pre-packaged holidays as well as those of third-party providers, de VakantieDiscounter offers more than 1.3 billion holiday package combinations in over 50 countries with more than 17,000 accommodation options.

Its broad package offering and value-for-money focus has created a winning proposition which has grown market share rapidly. de VakantieDiscounter is a highly scalable, technology-driven business with a strong position in the market and a highly capable management team. 

How we add value 

Our investment will help ensure the company has the necessary resources to sustain its market leadership and navigate the current economic environment from a position of strength. 

We recruited Chair, Vagn Sørensen (a highly experienced Chair of PE businesses, especially in the travel sector) and NXD Alistair Daly (former CMO of OnTheBeach) to drive the company’s next phase of growth. 

I am excited to be partnering with the team at 3i. Customers will benefit from continued investment in our travel platform. 3i’s experience in the value-for-money consumer segment and travel sector makes them the ideal partner to scale our business and take advantage of the opportunity to further grow our market share by delivering great value to travellers.

Hans van Hoffen , CEO, VakantieDiscounter

Regulatory information
This transaction involved a recommendation of 3i Investments plc, advised by 3i Benelux.