Overview

Audley Travel (“Audley”) is a leading provider of tailor-made experiential travel to over 100 destinations worldwide. Serving clients predominantly in the UK and US, Audley is renowned for its superior customer service and in-depth destination expertise delivered by its country specialists. This exceptional service drives customer loyalty leading to high levels of repeat customers and referrals. Founded in 1996, Audley is the clear market leader in tailor-made travel in the UK. The business expanded into the US in 2014 with the opening of an office in Boston that has grown rapidly and is now generating over c30% of total revenues.

Highlights

• Implementation of a wider employee incentive scheme to benefit a broader base of Audley management and country specialists
• Using our extensive experience backing transatlantic growth businesses and international network to support the business’s growth plans and M&A opportunities in new source markets
• Building on Audley's market leading position in the UK and accelerating growth in the US business, including the launch of European destinations from 2016
• Continuing to drive the digital development of the business
• Completed a successful refinancing with the support of our Banking team
• Provided meaningful capital injection to support business through COVID, supporting liquidity and enabling the continued investment in the new booking platform

Regulatory information 
This transaction involved a recommendation of 3i Investments plc.