1. Stories /
  2. Consumer /
  3. nexeye /
Growth through acquisition
158471 070315HADH 38%20Zonnebrillen E46837 Original 1425886714

From a Benelux offline retailer to a value-for-money challenger with best-in-class omnichannel capabilities in the north-western European optical retail market​

Netherlands Flag New
Investment date

2017 - current

Good to great


stores across​ 5 countries​
3I International

Stores increased from c.400 to >700 since investment


optical retailer in Holland and Belgium
3I Star

Exposed to most attractive segments of growing NW-European optical retail market​

Market-leading multi-channel lead generation model to drive in-store traffic and growth​


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Consolidation platform led by a strong team with track record of successful acquisitions

Key events under our ownership

Built a strong management team​
Substantial investments in organisation, systems and stores to strengthen the platform​
Successful strategic acquisitions delivered significant synergies and helped to strengthen regional foothold​
Significantly strengthened omni-channel capabilities and improved accessibility of data / reporting systems​
Savings through procurement renegotiations on back of increased scale​
Strong focus on ESG / sustainability​