nexeye

2.1x money multiple

158471 070315HADH 38%20Zonnebrillen E46837 Original 1425886714

From a Benelux offline retailer to a value-for-money challenger with best-in-class omnichannel capabilities in the north-western European optical retail market

Investment date

2017 - 2024

Good to great

2.1x

money multiple

Consolidation platform led by a strong team with track record of successful acquisitions

Doubled

Sales and EBITDA

Market-leading multi-channel lead generation model to drive in-store traffic and growth

>700

stores across five countries

Stores increased from c.400 to >700 since investment

Key events under our ownership

Built a strong management team

Substantial investments in organisation, systems and stores to strengthen the platform

Successful strategic acquisitions delivered significant synergies and helped to strengthen regional foothold

Significantly strengthened omni-channel capabilities and improved accessibility of data / reporting systems

Savings through procurement renegotiations on back of increased scale

Re-focused the business model towards digitally generated appointments, accelerated digital marketing and CRM capabilities and driving store productivity through digital planning